"Orchestrating Beautiful Experiences." What does it really mean?
Elbphilharmonie in Hamburg
As a musician, it seems appropriate to incorporate music into my travel business whenever I can. I realized that a lot of people might not really know what I mean when I use the word "orchestrate." If you look up a definition, it is something like this: "to arrange or write a piece of music to be played by an orchestra." That is true, but there is more to it than that.
To be a great orchestrator, you have to know all of the different instruments inside and out. You have to know their strengths and weaknesses, their ranges, and how they sound best with other instruments. Although I am a singer, I did very well in my college orchestration class. It seems that I have a knack for piecing different elements together into something that works together beautifully.
This is also true for creating recitals and concerts for myself and my students. One of my favorite things is to "program" a performance. This is when you consider many different pieces of music and arrange them in such a way that it takes the audience on a journey. You must consider the words, tempo, language, and the key, among other things to create the desired effect. When this is done well, the audience is engaged throughout the performance, and they leave changed a bit from when they arrived. The same goes for a great meal!
"Beauty is that in the presence of which we feel more alive." --John O'Donohue
All of these ideas apply directly to planning travel. After getting to know my client, I do some research, even if I am familiar with a location. I then take transportation, hotels, cruises, tours, food, experiences, and all of the other aspects into consideration and orchestrate them into a beautiful travel experience that will change lives. That's the idea, right? We travel to get away from our everyday life, take a step back, learn something, relax, have new experiences, and add some joy to our lives. Even if the change isn't huge or permanent, it is important, and it is a responsibility that I simultaneously enjoy and take very seriously.
Please contact me to orchestrate your travels, whether you need a weekend getaway or an epic overseas journey!